We congratulate the firm’s client, the BUYME Group, on the investment transaction in the start-up company Well-B, with whom will establish a technology company in the field of organizational happiness and employee experience.
BUYME group currently, after a few years of activity, controls a third of the employee Gift Cards market, and the move is part of a long-term strategy.
The transaction was accompanied by advs. Assaf Lapid and Sariel Cohen, partners in our firm’s Corporate Law department.